Allied Machine and
Engineering Corporation

Who was the client?

Allied Machine and Engineering Corporation began life as a wartime supplier of military parts that were assembled in route to the European Theater. Since then they have grown into a ‘lean six sigma’ industry leader in industrial machining products.

What was the project?

Because they have operated in a heavily engineering based market space they have been slow to develop there advertising and communication collateral. Our objective was to develop a website and brand that retained all web functionality and brand value while untangling an accumulation of assets into a lead and mean marketing tool.

What was my role?

My role in the project was understanding the information and developing a paradigm for presenting it in a way that made it easy for current and potential customers to understand the wealth of offerings Allied brought to the table.